Poly Group Participates in CIFTIS 2024
Under the theme of “Global Trade, Shared Prosperity, ”the 2024 China International Fair for Trade in Services (CIFTIS) kicked off in Beijing on September 12. This year’s CIFTIS featured exhibition areas from 85 countries and international organizations. Over 450 of the world’s top 500 enterprises, along with leading companies in various industries, participated in the exhibition. Numerous activities will take place, and more than 200 innovative integration achievements will be showcased.
Poly Group, participating in the CIFTIS for the fifth time, continues to uphold its brand positioning as an “Innovator for a Better Life” who helps people live a better life with remarkable achievements.
Exchanges Boosting Industry Development
In this CIFTIS, Sinolight will once again organize and host the International Conference on China Food Brands and Sustainable Development on September 14. With the theme of “Developing New Productive Forces, Creating a New Highland of Food Brands,” the conference will focus on such topics as building a new highland for food brands and invite representatives from authoritative institutions such as the State Administration for Market Regulation to discuss the “feasible” solution to the high-quality development of the food industry.
In addition, the China National Research Institute of Food & Fermentation Industries, under Sinolight, reaffirms its friendship with Georgia by assisting the Embassy of Georgia in exhibiting and promoting Georgian wine. In recent years, the Institute has participated in such events as the 110th China Food & Drinks Fair and the 1st China-Georgia Wine & Tourism Forum, and organized training courses for wine trade and promotion. These efforts have boosted Georgia’s wine exports to China from 0.26 million bottles to 9 million bottles.
Online Exhibition Hall Showing the Beauty of Craftsmanship
In the online exhibition hall on the CIFTIS digital platform, Sino Gem, under China National Arts and Crafts Group Co., Ltd. (CNACGC), launches more than 70 main products, including gold, platinum, diamond, and other varieties, showcasing the aesthetics of Chinese jewelry in multiple dimensions.
For example, the products developed in partnership with the poetic dance IP “The Journey of a Legendary Landscape Painting” cleverly integrate three intangible cultural heritage techniques, namely traditional gold, cold enamel, and gold filigree. Exquisite products such as the “small gold bar” lipstick and “gold diamond bracelet” will be launched, showing the aesthetics of the Song Dynasty, namely simplicity with a focus on spirit, and embodying the perfect integration of traditional culture and jewelry art. Sino Gem will also launch the “Youwei” series of fashionable smart watches, which are equipped with Huawei smart watch movement. This product integrates the watch industry’s attributes, user scenarios, and modern lifestyle to convey the vision of “Beauty on Wrist.”
Technology and Innovation Ushering in a New Era of Cultural Exhibitions
Poly Culture presents the Time Collection? holographic display case for multi-purpose cultural-relics protection and the holographic display system “yun gui” or “cloud case.” As the latest achievements of Poly Culture in the field of cultural relic protection, digital display, and artificial intelligence, the two display cases integrate graphic computing processing, big data, AIGC, and other cutting-edge technologies, making cultural relic exhibitions more interesting and vivid.
The OLED display of the Time Collection? holographic display case for multi-purpose cultural-relics protection uses self-illuminating pixels, integrating virtual reality into relics display. Visitors can see the whole picture of the relics from all angles. Besides, the case is also finely designed in terms of constant temperature, lighting, microenvironment, and other aspects, to ensure the warmth and comfort of the “new home” for cultural relics. The holographic display system “cloud case” consists of holographic display terminals and AIGC digital human content, providing a new way for the display and transmission of cultural content, and has huge potential for application and development in many vertical fields such as digital display window, AI guide, and cultural teaching.
Humans are connected globally and are moving toward the future together. Poly Group will spare no effort to connect various industries with exceptional quality and serve a better life.